Client
HypeSoul was created in 2013. It is an urban media platform that offers content related to music, sports, cinema, and fashion. They highlight emerging French-speaking and international artists. Constantly evolving, both in its media identity and its content.
Demande
Create the graphic identity for *"Dans les coulisses de..."* which includes the intro, question screen, outro, and credit screen. Then, proceed to edit the various interviews. This video focuses on the series *Power Book II: Ghost* with a group interview of the actors.
Concept
In HypeSoul's graphic charter, typography is central to all visuals, along with a dominant black-and-white color scheme. For the design of this format, I chose to illustrate the intro with a photograph of the interviewed actor, accompanied by typographic animation that plays with deformation, inclination, and rotation.